The Latest on the Gisele Bündchen Stock Index

Gisele Bunchen is a Brazilian supermodel, celebrity endorser and spokesperson for numerous products of many publicly traded companies. She also happens to be the wife of American football star Tom Brady. Gisele is the top earning model according to Forbes Magazine. I have tracked the companies that Gisele has connections with and built those stocks into the form of a stock index, in order to compare Gisele's stocks with the Dow Jones Industrial Average.

The following graph shows the return for both since 2007:

The Gisele Index is still outperforming the Dow Jones Industrial Average by a wide margin. The Gisele Index is up an outstanding 79% since January 2007, whereas the Dow was up only 22%. over the same period of time. I have been maintaining the same stocks in the portfolio to keep it consistent over time.

Since 2007, her index was up 79%, since 2008 up 77%, and since 2009, up 111%. Even in the last year and a half, since January 2011, the Gisele Index was up 44.6%.

The stocks in her index include:

Volkswagon (VLKAY) TV commercial spokesperson

Polo Ralph Lauren Corp. (RL) Advertising campaign face for Ralph Lauren, owned by Polo Ralph Lauren Corp.

Telefonica Brasil [Vivo Participacoes] (VIV) Celebrity endorsement - largest mobile phone service provider in Brazil and in South America

News Corp. (NWSA) Starred in the comedy, Taxi, in her movie debut, and The Devil Wears Prada, both produced by 20th Century Fox, a division of News Corp.

Procter & Gamble (PG) Celebrity endorsement, increased Pantene's sale in Brazil by 40%.

Disney (DIS) Celebrity endorsement - appeared in the 'Year of a Million Dreams' celebration photoshoot

For a free list of stocks in the Gisele Stock Index, go to WallStreetNewsNetwork.com.

Other celebrity stock indexes you may be interested in include the Heidi Klum Stock Index, the Eva Longoria Stock Index, the Angelina Jolie Stock Index, the Jessica Alba Stock Index, the Nicole Kidman Stock Index, and the Supermodels Stock Indices.

Assumptions:
The Gisele Index is a price-weighted index, similar to the Dow Jones Industrial Average. It includes reinvested dividends.

Disclosure: Author owned DIS and NWSA at the time the article was written. No celebrity endorsement expressed or implied.

By Fred Fuld at Stockerblog.com

The Sofía Vergara Stock Index

According to Forbes, the highest paid television actress over the last twelve months is Sofía Vergara. She is the beautiful 40 year old Colombian actress and model who stars in the TV hit show Modern Family.

She started out as a runway model and as a co-host for a Colombian television show at the age of 20. After working for Univision for several years, she started appearing in sitcoms for ABC. She was nominated three years in a row for the Primetime Emmy Award for Outstanding Supporting Actress in a Comedy Series. She is starring in the upcoming movie The Three Stooges. She earned approximately $19 million in the last year, putting her at the top of the Forbes top TV actress list.

It is not just Vergara that is making money for herself, she is also helping the companies that she is associated with make money. Her first commercial was a Pepsi (PEP) ad broadcast in Latin America and just last year, she appeared in a Diet Pepsi commercial with David Beckham. Pepsi trades at 16 times earnings and pays a decent yield of 3.1%. The company reports earnings July 25.

Vergara also has an endorsement deal making her the new face of CoverGirl, the cosmetic product line of Procter and Gamble (PG). The company has a forward price to earnings ratio of 16.5 and yields a generous yield of 3.5%. The company's earnings announcement is August 3.

Of course with her popularity in Modern Family, the companies that benefit include the production company, 20th Century Fox Television, owned by News Corp. (NWSA), and the ABC television network, owned by the Disney Company (DIS).

All the companies that she is connected with can be found on the free list of Sofia Vergara stocks at WallStreetNewsNetwork.com. If you take all these stocks and put them in the form of a stock index, you will find that the Sofia Vergara Stock Index greatly outperformed the Dow Jones Industrial Average.

Since January of 2008 to July of this year, Sofia's stocks were up 32.3% versus only 1.4%. If you measure from January 2009, the S and P was up 60.3% but Sofia still beat it, rising 77.9%.

If you like celebrity stock indexes, you might want to check out the Gisele Bunchen Stock Index and the Angelina Jolie Stock Index.

Assumptions:
The Sofia Index is a price-weighted index, similar to the Dow Jones Industrial Average. It includes reinvested dividends.

Disclosure: Author owned DIS and NWSA at the time the article was written. No celebrity endorsement expressed or implied.

By Stockerblog.com

Supermodel Gisele Stock Index Still Outperforms

Gisele Bunchen, the wife of football star Tom Brady, is the world's top earning supermodel, according to Forbes.

Gisele, who receives most of her income in euros and Brazilian reals, is a celebrity endorser and spokesperson for numerous products of many publicly traded companies. Back in 2007, I examined these companies and built them into the form of a stock index, in order to compare Gisele's stocks with the Dow Jones Industrial Average.

The following graph shows the return for both from last year.



If you look at the returns from January 2011 to today, the Dow is up 11.2%, yet the Gisele Stock Index is up an incredible 25.7%. This return excludes Apple (AAPL), which used to be part of the index because Gisele Bundchen appeared on the 'Get a Mac' advertisements to promote the new line of Macintosh's a few years ago. If Apple was still in the index, her return would be even higher.

A selection of the stocks in her index include:

Volkswagon (VLKAY.PK) TV commercial spokesperson

Polo Ralph Lauren Corp. (RL) Advertising campaign face for Ralph Lauren, owned by Polo Ralph Lauren Corp.

Vivo Participacoes (VIV) Celebrity endorsement - largest mobile phone service provider in Brazil and in South America

News Corp. (NWSA) Starred in the comedy, Taxi, in her movie debut, and The Devil Wears Prada, both produced by 20th Century Fox, a division of News Corp.

Procter & Gamble (PG) Celebrity endorsement, increased Pantene's sale in Brazil by 40%.

Disney (DIS) Celebrity endorsement - appeared in the 'Year of a Million Dreams' celebration photoshoot

For a free list of stocks in the Gisele Stock Index, go to WallStreetNewsNetwork.com.

Other celebrity stock indexes you may be interested in include the Heidi Klum Stock Index, the Eva Longoria Stock Index, the Angelina Jolie Stock Index, the Jessica Alba Stock Index, the Nicole Kidman Stock Index, the Freida Pinto Stock Index, and the Supermodels Stock Indices.

Assumptions:
The Gisele Index is a price-weighted index, similar to the Dow Jones Industrial Average. It includes reinvested dividends.

Disclosure: Author owned DIS, NWSA, and AAPL at the time the article was written. No celebrity endorsement expressed or implied.

By Stockerblog.com